Oi, Bonjour, Hi!
I'm a product designer who makes complex products feel simple
I’m a Brazilian product designer based in Montréal, with more than 10 years of experience at start-ups and large companies.
I work end to end: from research to launch, then I keep improving with data. I’ve designed apps and web products in fintech, travel and white-label, and I adapt fast to new teams and problems.
Outside of work, I’m almost always taking photos (a bit of an obsession) or running around the city. Right now I’m training for a marathon.
The photos here are analog, shot on 35mm film.
The values
behind my work
Listen first
I start with research and real feedback: surveys, tests, support tickets. My best work came from what users told us.
Trust over shortcuts
When money is involved, clarity wins over quick gains. Confusion always costs more later.
Build together
I work closely with PMs, engineers and partners. The best systems are the ones the whole team owns.
Adapt like water
New country, new language, new problems. I learn fast and adjust without losing direction.






